YSL - Yves Saint Laurent Beauty Boutique

Yves Saint Laurent Boutique invites you to discover the only monobrand beauty store opened by the brand in Europe and located in Băneasa Shopping City, on the ground floor.

The premium location allows beauty enthusiasts to explore the most subversive Parisian couture brand through the unique signature of its fragrances, make-up and skincare products.

YSL Boutique offers access to products and exclusive services that are not commercialized in other locations in the country, such as the private fragrance collection Le Vestiaire des Parfums or the premium Or Rouge skincare range.

For a complete YSL Beauty experience, there is also a personalization area, along with a continuous calendar of in-store activities throughout the year.

Moreover, store visitors have the opportunity to enroll in the loyalty program for clients, which includes exclusive invitations and gifts or welcome gifts.

For brand lovers, we have introduced a new ordering service, Pay by Link, with delivery anywhere in Romania, directly from the Yves Saint Laurent Boutique. Request more information about this service by phone from one of our specialists.

The mission of YSL Beauty is to celebrate each individual's authenticity through elevated, innovative and provocative beauty products including classic perfumery, niche perfumery, make-up and skin care, allowing everyone to fully express their identity.

Perfume is an invitation to travel. The history of YSL Beauty fragrances is paved with success. Since the creation of Y in 1964, YSL’s story has been marked by a series of triumphs in perfumery, such as Mon Paris, L’Homme, Black Opium, Libre and MYSLF.

Make-up captivates through emblematic product collections, each creation driven by modernity and avant-garde. The absolute symbols of YSL Beauty make-up are YSL Loveshine, Lash Clash Mascara and All Hours Foundation.

Skincare brings together cutting edge science, radiance and sensory pleasure around a radical perspective: youth is a state of mind that cannot exist without science. YSL Beauty blends state of the art science with glamour and sensoriality around the Pure Shots ranges and the premium Or Rouge range.

YSL Beauty continues its story by creating, shaping and developing modernity. Without compromise. By its own rules. Now.